Good-News! Index

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27 September 2023

Good-Loop and Yahoo partner to help advertisers minimize carbon emissions and proactively address sustainability concerns

30 March 2023

Celebrating B Corp Month: We Can Go Beyond Greenwashing Together

16 March 2023

Neurodiversity Celebration Week: Good-Loop's Agile Project Manager, Lauren Wilson on her ADHD journey

13 March 2023

Celebrating B Corp Month: We Go Beyond By Taking Concrete Steps Against Greenwashing

10 March 2023

Celebrating B Corp Month: We Go Beyond Because We Want Advertising To Be A Force For Good

20 February 2023

Turkey And Syria Need Our Help: How Will You Respond?

15 February 2023

Diverse media shouldn't be just another industry buzzword, Black-owned publishers deserve your support year round.

6 February 2023

Rewriting History: Outvertising Changes Script Of Classic Ads In Honour Of LGBTQIA+ History Month

11 January 2023

Carbon Counting, The Quest For Quality & The Lipstick Effect: Good-Loop's 2023 Predictions for Adland

9 January 2023

Why Positive, Authentic Black Representation Should Be Celebrated All Year Round - Not Just For #BHM

15 December 2022

The 5 Best Purposeful Christmas Campaigns Of 2022

8 December 2022

3 Purpose-Driven Ads From November You Should Watch Right Now

28 November 2022

The Greatest Movember Campaigns Of All Time

10 November 2022

The Best John Lewis Christmas Ads Of All Time

1 November 2022

Good-Loop has officially re-certified as a B Corp

31 October 2022

Trick or Treat: 7 Of The Scariest Ads Of All Time

28 October 2022

Taking Adland's Temperature: 3 Key Findings from our Counting Carbon Research

10 October 2022

Creating A Workplace Culture That Prioritises Mental Health

05 October 2022

5 Key Takeaways From Climate Week 2022

22 September 2022

Carbon: To avoid or remove? That is the question.

2 September 2022

Beyonce Talks Tennis And Girls Play Hard Ball: 5 Purpose-Powered Campaigns From August You Should Watch Right Now

1 September 2022

How You Can Help Pakistan

03 August 2022

Now Football's Come Home, How Can Brands Uphold This Legacy To Keep Championing Women In Sport?

29 July 2022

Not Women's Football: How Brands Pulled The Red Card On Stigma For The Women's EUROs 2022

29 July 2022

Cut The Carbon - How Brands Can Decarbonise Their Digital Advertising

7 July 2022

Bottom-Friendly Menus And Tear-Jerking Notes: 5 Pride-Powered Campaigns You Should Watch Right Now

29 June 2022

5 Key Takeaways From Cannes Lions 2022

23 June 2022

The Cannes Loop: Bringing you Thursday's vibes from La Croisette

23 June 2022

Don't Just Say It, Say It With Pride 2022

22 June 2022

The Cannes Loop: The Wednesday Wrap-up

21 June 2022

The Cannes Loop: Tuesday's Top Takeaways

21 June 2022

The Cannes Loop: 'As an industry, we need to stop rolling turds in glitter. Glitter is famously bad for the planet"

20 June 2022

The Cannes Loop: Memorable Moments from Day 1 Of Cannes Lions 2022

20 June 2022

The Cannes Loop: Greenwashing, Inclusivity and Ben Fogle

09 June 2022

Seductive Stuffed Polar Bears And Pre-Love Island: 5 Purpose-Powered Campaigns You Should Watch Right Now

10 May 2022

Eurovision 2022: Why Brands Should Get More Involved In Celebrating One Of The Biggest Song Contests In The World

9 May 2022

Pornos Against Plastic And The Power Of Possible: 5 Purpose-Powered Campaigns You Should Watch Right Now

18 April 2022

Six Ways Advertisers Can Reduce The Carbon Footprint Of Their Digital Media

13 April 2022

IPCC 2022: The Mitigation Report

4 April 2022

5 Purpose-Powered Campaigns You Should Watch Right Now

1 April 2022

April 1: Here's some of our favourite April Fools' Day Brand Pranks

28 March 2022

Becoming A B Corp - Was It Worth It?

21 March 2022

Celebrating Neurodiversity In The Workplace #NeurodiversityCelebrationWeek2022

8 March 2022

The Good-Loop Team Celebrate The Women Who Have Inspired Them For #IWD2022

28 February 2022

How can YOU help the people of Ukraine?

11 February 2022

The Carbon Cost Of Super Bowl Ads: It Really Is Time Advertisers Looked Up

2 February 2022

Our Favourite Purpose-Powered Super Bowl Ads Of All Time

24 January 2022

Why Purpose Will Take Centre Stage At Super Bowl 2022

10 January 2022

Our Favourite Brand Purpose Campaigns Of 2021

21 December 2021

Navigating Disruption To Find A Better Industry For Everyone

07 December 2021

5 Purpose-Powered Campaigns From November You Should Watch Right Now

30 November 2021

Green Ad Tech: How Advertisers Can Reduce Carbon Footprint Of Their Digital Campaigns

24 November 2021

Green Is Good: How We Can Reduce Digital Advertising's Hefty Carbon Footprint

12 November 2021

Adland Has Oil on Its Hands-Now Is Its Chance to Make Things Right

9 November 2021

5 Of The Best Purpose-Powered Xmas Ads Of All Time

3 November 2021

How Brands Can Reduce The Environmental Cost Of Digital Campaigns

29 October 2021

Your Silence Speaks Volumes Against Black Talent

11 October 2021

6 Inspiring Career Insights From Some Of Adland's Most Influential People Of Colour

06 October 2021

Which Charity Would You Support Through Tabs For Good?

27 September 2021

8 Startling Facts About The Carbon Cost of Digital Advertising

23 September 2021

Let's Talk Trash

15 September 2021

10 Podcasts Everyone In Advertising Should Listen To

08 September 2021

Do Seagulls Wear Lipstick?

01 September 2021

Greenwashing: How Brands Can Avoid it

13 August 2021

How The Ad Tech Industry Can Play Its Part In Averting A Climate Catastrophe

06 August 2021

Four Ways Advertisers Can Ensure Carbon Pledges Aren't Just Hot Air

15 April 2021

An Eggcellent April

11 March 2021

March Madness

18 May 2021

Campaign Purpose Award Shortlist 2021

13 January 2021

Liz Lemon & Creme Eggs

25 September 2020

Blog: Leveraging influence to do good

25 August 2020

Diversity, Donations, and Data

14 August 2020

Digital Nation: Scotland

13 August 2020

News: Good-Loop Hits £1m in Donations Milestone

03 August 2020

Blog: Ice Cream and Celery

17 July 2020

Blog: Boycotts and Blocklists

10 July 2020

Back to Business

12 June 2020

Advertising in a Crisis

19 March 2020

05 February 2020

2020 Vision

2019

17 December 2019

Christmas Cheer

03 December 2019

Blog: Impressions, Impact, and Improbability

03 December 2019

Blog: Be Bood, Do Good: It's #GivingTuesday

30 August 2019

Blog: Why Business is Now Committing to Profits + Purpose

11 October 2019

No Planet B

26 June 2019

Blog: Backlash, or the Beginnings of a True Paradigm Shift?

22 August 2019

B Corp Certified

12 April 2019

Blog: The Good, The Bad, and the Even Better

12 July 2019

Pride Edition

14 June 2019

Introduction to Good News

07 January 2019

Blog: Good-Loop's 2018 contribution to the UN Sustainable Development Goals

2018

27 November 2018

Blog: Today is #GivingTuesday. If Black Friday and Cyber Monday left you feeling the pinch, here are 7 ways to

22 November 2018

Blog: 5 tech innovations that are changing how consumers (and brands) do good.

08 October 2018

Blog: Gender and Diversity in Advertising

03 October 2018

Blog: New method & Good-Loop campaign tempts consumers to Look Good and Do Better

01 October 2018

Blog: Kitkat and Good-Loop launch ethical ad campaign

16 July 2018

Blog: NBCUniversal Chooses Good-Loop as the Champions of their Spark Tank pitch event

05 July 2018

Blog: The Comprehensive A-Z of AdTech

21 June 2018

Blog: The Role of Tech in Creativity

06 June 2018

Blog: What is Programmatic Advertising?

30 April 2018

Blog: Purpose-Driven Advertising

02 March 2018

Blog: Winning Back Consumer Trust