Company News Index

01 August 2023

Good-Loop Launches New Media Format That Encourages Consumers To Interact With DOOH Ads By Rewarding Them With Free Donations To Charity

18 July 2023

Magners And Good-Loop Launch New Audio Campaign That Raises Money To Support UK's Endangered Bee Population Every Time Someone Listens To The Ad On Spotify

26 June 2023

Will Luttrell, CTO of The Brandtech Group, Joins Good-Loop As Non-Executive Director

15 June 2023

Good-Loop Adopts SeenThis' Streaming Technology To Minimise Carbon Footprint Of Its Purpose-Led Ad Units

13 June 2023

Good-Loop Launches New Tool That Enables Advertisers To Filter Out Carbon-Intensive Publishers From Their Digital Campaigns

9 June 2023

Captify To Track Environmental Impact Of Online Ads Following Global Partnership With Good-Loop

6 June 2023

Good-Loop endorses Outvertising's call for brands to stand behind their Pride campaigns

17 May 2023

Good-Loop's Purposeful Ad Formats Raise £6M For Environmental Causes and Charities Helping To Feed Families Struggling WIth The Cost of Living Crisis

16 May 2023

Good-Loop Urges More Companies To Train Their Employees To Become Mental Health First Aiders

10 May 2023

Sustainable Advertising Messaging Increases Purchase Intent For Brands, New Report

5 April 2023

We're Now Working With IAS To Make Tracking Your Brand's Carbon Emissions Even Easier

7 February 2023

Ad Net Zero Chapter Launches With Commitment To Rapid Climate Action

31 January 2022

Brand Advance SSP To Measure Carbon Footprint Of Online Ads Through Green Media Integration With Good-Loop

11 January 2022

Purpose-Led Ad Platform Good-Loop Names Julia Hitchman As Its Chief Commercial Officer

1 December 2022

Good-Loop Appoints Former Bloom & Wild Head Of Brand Marisa Thomas As Its New CMO

27 October 2022

Good-Loop Launches Purpose-Powered CTV Ad Format That Rewards Viewers' Attention With Donations To Charity

25 October 2022

Good-Loop CEO Amy Williams Announced As One Of The 2022 Meaningful Business 100

18 October 2022

Amy Williams, CEO of Purpose-Led Ad Platform, Wins AdExchanger's Leadership In Advertising Award

18 October 2022

Good-Loop's Watch-to-Donate Campaign For Nespresso Shortlisted At The Wires And Festival Of Media Cause Awards

18 October 2021

Purpose-Led Advertising Platform Good-Loop Shortlisted At The Herald's Top Employer Awards

14 October 2021

Good-Loop CEO Amy Williams Wins Changing The Game Award

4 October 2022

Seven Out Of 10 U.K. Marketers Tracking Carbon Emissions Of Their Online Ad Campaigns, According To New Study

21 September 2021

76% Of Marketers Think Ad Industry Is Not Doing Enough To Tackle Digital Advertising's Carbon Footprint

21 September 2021

Good-Loop CEO Amy Williams Shortlisted For AdExchanger's Leadership In Advertising Award

20 September 2021

IAS integrates Good-Loop's Green Media Technology to Offer Carbon Emissions Measurement for Digital Advertisers

28 July 2022

Good-Loop Makes Key Hires As It Expands Its Senior Team Following Series A Round

25 July 2022

GroupM Agencies Take Major Step To Decarbonise Digital Media In Australia

12 July 2022

Good-Loop CEO Amy Williams Crowned Video Innovator of the Year at European Video Awards

20 June 2022

Good-Loop and Scope3 Partnership Provides Marketers With Tools To Decarbonise Entire Programmatic Supply Chain

07 June 2022

TV Presenter Ben Fogle To Join Good-Loop CEO Amy Williams At Cannes Lions For Greenwashing Debate

07 June 2022

Good-Loop CEO Amy Williams Shortlisted For Video Innovator of the Year At European Video Awards

07 June 2022

Good-Loop CEO Amy Williams Named In AdExchanger and AdMonsters' List Of The Top Women in Media And Ad Tech

23 May 2022

Good-Loop CEO Amy Williams To Talk About The Power Of Purpose At Evening Standard's Inaugural SME XPO

11 May 2022

The Escape 100: Good-Loop Named One Of The Top Purposeful Organisations To 'Escape To' In 2022

10 May 2022

Good-Loop Raises Almost £4M For Good Causes By Getting People To Watch Ads

22 April 2022

Ads For Good Platform Good-Loop Plants One Million Trees Through New Climate-Friendly Ad Format

05 April 2022

Good-Loop Shortlisted Twice At The ScotlandIS Digital Tech Awards

04 April 2022

Global Ad Tech Platform Good-Loop Named A Finalist At British Data Awards

25 February 2022

Good-Loop CEO Amy Williams To Speak At SXSW About How Digital Media Can Tackle Rise In Misinformation Surrounding Ukraine War

25 February 2022

Ad Tech Platform Good-Loop Accelerates US Expansion Plans After Closing $6.1M (£4.5M) Series A Round

18 January 2022

Global Ad Tech Platform Good-Loop Launches Green Watermark For Climate-Friendly Ads

7 December 2021

Good-Loop CEO Amy Williams Nominated For Campaign Female Frontier Award

16 November 2021

MG Motor Becomes First Advertiser To Run Fully Carbon Offset Digital Campaign Using Good-Loop's Green Ad Tag

10 November 2021

Good-Loop Expands Into Japanese Market Through Exclusive Partnership With Hakuhodo DY Media Partners and D.A.Consortium

13 October 2021

Good-Loop CEO Amy Williams Shortlisted For Ad Tech Personality Of The Year

6 October 2021

Internet Users Can Now Give Free Charity Donations Just By Browsing Online

17 September 2021

Global Ad Tech Platform Good-Loop Announces Record Revenue Growth In First Half Of 2021

9 September 2021

Good-Loop CEO Amy Williams Shortlisted For EY Entrepreneur Of The Year Award

19 July 2021

New Carbon-Cutting Solution Enables Advertisers To Plant Trees Using 'TreePM'

25 June 2021

Purpose Awards 2021: E-Waste Campaign Scoops Award

15 June 2021

How Watching Ads Helped Women Escape Domestic Abuse, Gave Life-Saving Antibiotics To Sick Kids And Fed Vulnerable Families During The Pandemic

04 June 2021

Good-Loop Launches Free Tool That Enables Advertisers To Measure Carbon Impact Of Digital Campaigns

03 June 2021

Good-Loop CEO Williams A Finalist In EY's Entrepreneur Of The Year

18 May 2021

Good-Loop's Trans Campaign For Pantene Shortlisted At Purpose Awards EMEA 2021